FROM INWARD COMPETITION TO BOUNDARY-BREAKING: EXPLORING PROFIT GROWTH AND NEW MARKET IN THE RFID INDUSTRY
Time: 14:00-16:30 14:00 - 17:00
Day: Wednesday, 3 December 2025
Venue: Meeting Room Hall M11 E1, SINEC
Venue: Booth T8, Hall E4, Conference Area, SNIEC
Walmart and Avery Dennison have recently introduced RFID technology for fresh categories such as meat, bakery, and deli products, further advancing their category expansion strategy. The retail industry, represented by Walmart, remains the largest application market for RFID technology, especially in the well-established apparel and footwear sector. Furthermore, RFID applications are extensive across numerous other fields including logistics & warehousing, asset management, industrial automation, theft & counterfeit prevention, and financial payments.
As a crucial enabler for the Internet of Everything, the rapid development of RFID smart labels has brought many new opportunities to the label industry. So, how can traditional label printing companies develop new smart label businesses to enhance the added value of their label products? Compared to traditional label production, smart label production is both similar and different.
It is also noteworthy that sustainability legislation will further drive the application of RFID technology. The implementation of regulations like the EU's Digital Product Passport (DPP), for instance, highlights the advantages of RFID. In applications involving reusable containers, RFID can track the entire cycle from cleaning stations to refilling and packaging, and finally into the hands of consumers.
This forum will focus on RFID smart labels, bringing together industry experts and leading suppliers to discuss new industry trends, developments, and directions.
Topics:
• Development and Future Trends of RFID Technology (RAIN RFID)
• Opportunities and Challenges for RFID Applications in Global Industrial Restructuring (Avery Dennison)
• Core Pain Points, Application Challenges, and Technological Breakthrough Directions in RFID Inlay Manufacturing (Muehlbauer)
• Smart Label Testing (Voyantic)
• Development and Expectations of RFID Technology in the Logistics Field (Speaker TBD)
• Innovative RFID Application Scenarios Sharing (MAXIM)
Panel: From Inward Competition to Boundary-Breaking: Exploring Profit Growth and New Market Blue Oceans in the RFID Industry
1. Responding to Industry Chain Transformation: Amid the regionalization and intelligent transformation of global industrial chains, how should RFID label manufacturers adjust production capacity layout, optimize supply chains, and balance cost with technological upgrades to maintain competitiveness?
2. Identifying Profit Growth Points: Against the backdrop of intensified internal competition and fierce price wars, from which dimensions (e.g., product premiumization, value-added services, deep scenario cultivation) can RFID companies break through to find new profit growth points?
3. Future Market Opportunities: Considering policy directions (e.g., digital transformation) and emerging scenarios (e.g., Metaverse, green traceability), in which key areas will future core market opportunities for RFID technology be concentrated, and how should companies plan their strategic positioning in advance?



